01Formats
Email, letter, message
The follow-up writes itself.
Drafts a personalised email, letter or message in the customer's language and your chosen tone, referencing the actual last conversation. Edit it or send it as it is.
- A personalised email, letter or message, drafted from the record
- Written in the customer's language and the tone you choose
- References the actual last conversation, not a generic template
- Teach it your business once: industry, ideal customer, qualification criteria and brand voice go into every draft
- A thumbs up or down on any draft improves the next ones for your account
02Tone
Yours to choose
03Languages
The customer's
04Feedback
Thumbs up or down
How it drafts
Reads the file. Writes the email.
The draft references the actual last conversation with that customer, so it reads like a follow-up and not a template with a first name dropped in.
- References the last conversation, not generic boilerplate
- In the tone you choose for that draft
- In the customer's language
Teach it your business
Your voice, set once.
An admin panel holds your industry, ideal customer, qualification criteria and brand voice, and it goes into every AI call for your account. A thumbs up or down on any draft feeds a loop that improves later drafts for your account.
In the open
Marked as AI-written where the law asks.
For EU and EEA customers, AI-generated outbound messages carry a localised automated-reply disclosure you can reword.
What most CRMs do.
What BoldReach does.
| Capability | BoldReach | Most CRMs |
|---|---|---|
| Personalization | References the last conversation | Merge fields only |
| Tone | Chosen per draft | One default voice |
| Language | The customer's language | English-first |
| AI cost | Allowance included, or your own keys with no cap | Vendor markup or locked-out |
03: AI Draft Assistant